PAS announces development of an OOH Audience Measurement & Ratings Currency
The Pakistan Advertiser s’ Society has exclusively endorsed MOVE – “Measuring OOH Visibility & Exposure” – a Pakistan based media marketing and Research Company to develop and launch an OOH Audience and Ratings currency in Karachi, Lahore, Islamabad and Rawalpindi. The entire project will be overseen by the Outdoor Audience Measurement Technical Committee (OAMTC) an […]
OOH Media AdEx Report Feb 2015
Analysis by: Winning Solutions Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 […]
OOH Media AdEx Report April 2015
Analysis by: Winning Solutions Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 […]
OOH Media AdEx Report May 2015
Analysis by: Winning Solutions Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 […]
OOH Media AdEx Report June 2015
Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 which is updated twice […]
OOH Media AdEx Report October 2015
The Outdoor media Ad Ex report offers you an in-depth and accurate estimate of spending in the Outdoor media by different advertiser in your category as well the overall market. The outdoor media ad-ex is calculated for the top 5 cities by visiting all the permanent assets as well as pole signs twice a month […]
Outdoor Advertising Annual Report
The Outdoor media Ad Ex report offers you an in-depth and accurate estimate of annual spending by different advertisers in your category as well the overall market. The report is based on Top 5 cities namely Karachi, Lahore, Rawalpindi/Islamabad, Faisalabad & Multan. The value estimates do not include creative non-permanent branding like round-abouts etc. Pole […]
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Spotlight: Creative briefing – using AI to stoke EI
Posted On March 22 2024
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Pakistan Advertisers Society Organized The Third Edition of The Pakistan Young Lions Competition
Posted On February 27 2024
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PAS held its 26th Annual General Meeting and elected its new Executive Council
Posted On December 6 2023
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Pakistan Advertisers Society Organized The Third Edition of The Pakistan Young Lions Competition
Posted On February 27 2024
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PAS held its 26th Annual General Meeting and elected its new Executive Council
Posted On December 6 2023
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PAS Simorgh Award 2023
Posted On December 15 2023
