PAS | WFA Webinars
Growing a global brand in local soil
How do brands typically grow, and how can creative stay true to the essence of a product? Every message should serve the brand and its purpose.Unpacking latest WFA poll of media price inflation forecasts
Join us to hear WFA Media team unpack the results of the latest Outlook poll of media price inflation forecasts, with the latest market trends across regions, countries, media channels and years.Archives
The impact of AI on Production
Posted On 05 October 2023
Beyond ChatGPT – Practical use and innovation in marketing with GenAI
Posted On 29 September 2023
Spark more insights-driven decisions with generative AI
Posted On 28 September 2023
Understanding the accounting principles of the rapidly growing retail media landscape
Posted On 27 September 2023
Sustainable Marketing 2030 – EMEA & APAC focus
Posted On 07 September 2023
Reframing your brand’s value proposition when the world changes around you
Posted On 10 Aug 2023
Navigating global media demand and pricing trends – 2023 & beyond
Posted On 20 July 2023
The Sourcing Board presents ‘Our Journey Forward’
Posted On 13 June 2023
Creating value through effortless service: A guide to destressing
Posted On 13 June 2023
Media Contract Guidance: Focus on China
Posted On 28 June 2023
Embracing the messiness of culture
Posted On 30 June 2023
Current trends in global content production
Posted On 18 May 2023
Optimising your Influencer spend and learnings from across APAC
Posted On 25 May 2023
Sonic branding: The power of sound in building your brand identity
Posted On 06 April 2023
Reach curves gone rogue
Posted On 13 Apr 2023
Navigating global media demand and pricing trends – 2023 & beyond
Posted On 16 March 2023
Turning D&I into an accountable media metric
Posted On 31 March 2023
Stronger relationships produce stronger results – the proof
Posted On 31 March 2023
The next big bets
Posted On 23 February 2023
Client-agency performance evaluations: 2022 update
Posted On 17 January 2023
Global agency remuneration trends
Posted On 19 January 2023
Metaverse Intensive
Posted On 05 December 2022
PAS Vitrual Workshop Digital & Performace Marketing
Posted On 05 December 2022
Global media demand
Posted On 15 November 2022
Navigating global media demand and pricing – 2022, 2023 & beyond
Posted On 15 November 2022
The rise of freelance talent
Posted On 15 November 2022
Evolving the role of apps for Businesses in APAC
Posted On 15 November 2022
Designing the right production model for your organisation
Posted On 15 November 2022
Clients & Creativity (Session 1)
Posted On 06 September 2022
Clients & Creativity (Session 2)
Posted On 06 September 2022
Counting the (Carbon) Cost
Posted On 08 June 2022
Diversity & Representation: Ensuring media & advertising supports inclusion
Posted On 27 January 2022
Reversing the decline in advertising effectiveness
Posted On 25 January 2022
Sustainable storytelling – what are you scared of?
Posted On 13 January 2022
The Global Media Charter explained
Posted On
Contagious presents Cannes Deconstructed 2019
Posted On
Breaking down stereotypes in advertising (with Diageo)
Posted On
Better Marketing: How can marketing change the world?
Posted On
Breaking down stereotypes in advertising (with Unilever)
Posted On
Preparing for digital media’s privacy-first future (Episode 1)
Posted On 20 October 2021
Preparing for digital media’s privacy-first future (Episode 2)
Posted On 20 October 2021
Hacking Growth Using Google Analytics
by Dinesh V & Niroshan Samuel
Posted On 10 September 2021
How to consistently get the best results from your Client-Agency relationship
by Sunil Gupta
Posted On 12 August 2021
En Route to Marketing Effectiveness
Posted On 20 May 2021
#BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
Posted On 20 May 2021
WFA virtual event with the Marketoonist
Posted On 20 May 2021
Spotlight: Managing your sponsorship initiatives post-pandemic
Posted On 18 February 2021
Asia spotlight: Leadership Perspective in 2021
Posted On 18 February 2021
Spotlight: Shortcutting your marketing transformation
Posted On 18 February 2021
Regulating marketing to kids – five key trends affecting toy brands
Posted On 18 February 2021
The Secret Ingredient of Brand Love
by Abbas Arslan
Posted On 12 December 2020
Shaping The Marketer of the Future – An APAC perspective
Posted On 18 November 2020
Navigating global media pricing in 2020
Posted On 18 November 2020
Spotlight: Where do great ads thrive?
Posted On 18 November 2020
The Low Touch Economy
Posted On 18 November 2020
Spotlight: The Economist presents The World in 2021
Posted On 09 October 2020
Navigating Store Openings Post Covid-19 : Operational Excellence
by Bob Neville
Posted On 24 June 2020
The evolution of digital standards
Posted On 03 May 2020
The EU Pledge – a practical guide for marketers
Posted On 03 May 2020
Better sponsorship outcomes through better category management
Posted On 03 May 2020
Crisis clinic – Managing your global content production in the Covid epidemic
Posted On 03 May 2020
Mind the gap – Video advertising reach in the age of increasing media fragmentation
Posted On 03 May 2020
How advertising lost sight of creativity and what to do about it
Posted On 03 May 2020
Crisis clinic – Managing your media in the Covid epidemic
Posted On 03 May 2020
WFA in 2020 – What’s now, what’s next
Posted On 03 May 2020
Crisis clinic – Sponsorship and experiential marketing during COVID-19
Posted On 03 May 2020
Making the most of Dynamic Creative Optimisation (DCO)
Posted On 03 May 2020
Social Commerce in China
Posted On 03 May 2020
The future of cookies and digital advertising
Posted On 03 May 2020
‘Dual quality’ – UCPD revision recap and key watch-outs for transposition phase
Posted On 03 May 2020
Strategies for Marketing during Coronavirus
Posted On 21 April 2020
Working from home: Turning it into an opportunity
Posted On 3rd April 2020
ePrivacy: What is it and what does it mean for advertisers?
Posted On 14th January 2020
In-housing Programmatic Media Success
Posted On 15th January 2020
Brazil’s new data privacy regulation: what is it and what does it mean for marketers?
Posted On 03 Jan 2020
Better Ads Standards: Understanding the Coalition for Better Ads (CBA) “Better Ads Standards” and what they mean for marketers
Posted On 20 December 2019
Regulatory pressures on food and beverage marketing around the globe
Posted On 20 December 2019
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Growing a global brand in local soil
Posted On April 16 2025
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Unpacking latest WFA poll of media price inflation forecasts
Posted On April 16 2025
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Arij Awais as the new Marketing Director at foodpanda Pakistan.
Posted On April 16 2025
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MADsemble Glimpses 2024
Posted On October 31 2024
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PAS Workshop: Supercharging Your Marketing with AI by Abbas Arslan
Posted On August 1 2024