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Upcoming Webinars

3rd December 2020

Restrictions on food marketing around the globe

Will Gilroy and Rebecka Allén will present the latest regulatory developments that may fundamentally impact food and beverage companies’ ability to connect with consumers in key markets around the globe.

Session 1

Time

02:00 PM PKT

REGISTER HERE

Session 2

Time

08:00 PM PKT

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4th December 2020

(External) Can you afford not to be brand conscious? - Why responsible advertising matters

Have your company's ethics caught up with the technology of marketing? This bitesize webinar will give you an overview of the Conscious Advertising Network and why your company should sign up and become a member.

Session 1

Time

03:30 PM PKT

REGISTER HERE
4th December 2020

Tackling disinformation online

Key members of the Global Alliance for Responsible Media will be joining Reporters Without Borders for a virtual event with the European Commission to explore how digital infrastructures, underlying business models and overarching regulatory frameworks should contribute to improving the trustworthiness of online content and tackling disinformation. During this event, industry experts will dive into the state of play of initiatives to improve the scrutiny of ad placements, redirect advertising revenue from purveyors of online disinformation and promote brand safety.

Session 1

Time

07:00PM - 10:20PM PKT

REGISTER HERE
8th December 2020

The impact of the pandemic on the agency business

Ebiquity, our guest speakers in this spotlight have been gathering insights on the impact of the pandemic so far on the agency business and will provide a holistic view of the various steps that have been taken among major agency holdings across the globe such as freezing in hiring, furloughs, redundancies & salary cuts to maintain their financial health. The session will also include some top tips on how to enhance diversity and get the right mix of talent when working with agency holdings.

Session 1

Time

02:00 PM PKT

REGISTER HERE

Session 2

Time

9:00 PM PKT

REGISTER HERE

Archives

Shaping The Marketer of the Future – An APAC perspective

18 November 2020

Navigating global media pricing in 2020

18 November 2020

Spotlight: Where do great ads thrive?

18 November 2020

The Low Touch Economy

18 November 2020

Spotlight: The Economist presents The World in 2021

09 October 2020

Navigating Store Openings Post Covid-19 : Operational Excellence

by Bob Neville

24 June 2020

The evolution of digital standards

03 May 2020

The EU Pledge - a practical guide for marketers

03 May 2020

Better sponsorship outcomes through better category management

03 May 2020

Crisis clinic – Managing your global content production in the Covid epidemic

03 May 2020

Mind the gap - Video advertising reach in the age of increasing media fragmentation

03 May 2020

How advertising lost sight of creativity and what to do about it

03 May 2020

Crisis clinic - Managing your media in the Covid epidemic

03 May 2020

WFA in 2020 - What’s now, what’s next

03 May 2020

Crisis clinic - Sponsorship and experiential marketing during COVID-19

03 May 2020

Making the most of Dynamic Creative Optimisation (DCO)

03 May 2020

Social Commerce in China

03 May 2020

The future of cookies and digital advertising

03 May 2020

‘Dual quality' - UCPD revision recap and key watch-outs for transposition phase

03 May 2020

Strategies for Marketing during Coronavirus

by Simon Bradley

21 April 2020

Working from home: Turning it into an opportunity

by Farheen Salman & Fathema Zuberi

3rd April 2020

ePrivacy: What is it and what does it mean for advertisers?

14th January 2020

In-housing Programmatic Media Success

15th January 2020

Brazil’s new data privacy regulation: what is it and what does it mean for marketers?

03 Jan 2020

Better Ads Standards: Understanding the Coalition for Better Ads (CBA) "Better Ads Standards" and what they mean for marketers

20 December 2019

Regulatory pressures on food and beverage marketing around the globe

20 December 2019

The Global Media Charter explained

December 2 2020

Contagious presents Cannes Deconstructed 2019

December 2 2020

Breaking down stereotypes in advertising (with Diageo)

December 2 2020

Better Marketing: How can marketing change the world?

December 2 2020

Breaking down stereotypes in advertising (with Unilever)

December 2 2020


Pakistan Advertisers Society