Posted By PAS
January 3 2014
TV Industry Report 2012–2013
TV INDUSTRY REPORT gives the overall picture of advertising on TV during the period Jan’13 to Dec’13. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes along with comparison with 2012. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots.
DATA SOURCE: MEDIA BANK PAKISTAN
BASE: Spot TVC’s
IMPORTANT: All the ranking are on the basis of minutes, which does not reflect the ranking on the basis of ad spend.
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