Apple takes a jab at Samsung with its new Earth Day

Apple is honoring Earth Day in a new ad found on newspapers across the UK that appears to also include a jab at rival Samsung, reports CNET.

The ad, which comes with a headline stating:

“There are some ideas we want every company to copy.”

includes two paragraphs that allude to the company’s ongoing patent trial with Samsung. Apple notes that there is "one area" where the company "encourages others" to imitate, calling for initiatives that are similar to its recent environmental efforts.

It reads:

There’s one area where we actually encourage others to imitate us. Because when everyone makes the environment a priority, we all benefit. We’d be more than happy to see every data centre fueled by 100% renewable energy sources. And we eagerly await the day when every product is made without the harmful toxins we have removed from ours.
Of course we know we can continue to do better. We’ve set some pretty ambitious goals for reducing our impact on climate change, making our products with greener materials and conserving our planet’s limited resources. So the next time we come across a great idea that can help leave the world better than we found it, we look forward to sharing it.

Take a look at the ad below…