PAS | WFA Webinars
Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis
Panelists will be asked a series of questions such as: As a brand, which innovative ways can I use to meet my ‘new’ financial objectives without damaging relationships and health of my agencies? Whilst some agencies put their staff on furlough, should I expect a change on the model and level of remuneration that was initially negotiated? How can I evolve my performance-based model to ensure it is still relevant now and post-crisis?An introduction to the offshore market for creative production
The recent pandemic has, for many organisations, provided an opportunity to identify and transform several areas of marketing activity that can now be done remotely while also staying true to their overall company goals and marketing objectives for 2020 and beyond; for many, this may accelerate the trend to explore and progress their offshoring initiatives.Archives
The evolution of digital standards
03 May 2020
The EU Pledge - a practical guide for marketers
03 May 2020
Better sponsorship outcomes through better category management
03 May 2020
Crisis clinic – Managing your global content production in the Covid epidemic
03 May 2020
Mind the gap - Video advertising reach in the age of increasing media fragmentation
03 May 2020
How advertising lost sight of creativity and what to do about it
03 May 2020
Crisis clinic - Managing your media in the Covid epidemic
03 May 2020
WFA in 2020 - What’s now, what’s next
03 May 2020
Crisis clinic - Sponsorship and experiential marketing during COVID-19
03 May 2020
Making the most of Dynamic Creative Optimisation (DCO)
03 May 2020
Social Commerce in China
03 May 2020
The future of cookies and digital advertising
03 May 2020
‘Dual quality' - UCPD revision recap and key watch-outs for transposition phase
03 May 2020
Strategies for Marketing during Coronavirus
by Simon Bradley
21 April 2020
Working from home: Turning it into an opportunity
by Farheen Salman & Fathema Zuberi
3rd April 2020
ePrivacy: What is it and what does it mean for advertisers?
14th January 2020
In-housing Programmatic Media Success
15th January 2020
Brazil’s new data privacy regulation: what is it and what does it mean for marketers?
03 Jan 2020
Better Ads Standards: Understanding the Coalition for Better Ads (CBA) "Better Ads Standards" and what they mean for marketers
20 December 2019
Regulatory pressures on food and beverage marketing around the globe
20 December 2019
The Global Media Charter explained
May 28 2020
Contagious presents Cannes Deconstructed 2019
May 28 2020
Breaking down stereotypes in advertising (with Diageo)
May 28 2020
Better Marketing: How can marketing change the world?
May 28 2020
Breaking down stereotypes in advertising (with Unilever)
May 28 2020
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An introduction to the offshore market for creative production
Posted On May 28 2020
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Comscore – One week into the lockdown: online media consumption in India
Posted On May 30 2020
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Comscore – Social Media Spotlight; India, Indonesia & Malaysia
Posted On May 30 2020
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Comscore – Online News/Information landscape in APAC
Posted On May 30 2020
