PAS | WFA Webinars
Sustainable Marketing 2030
A look into the findings and proposed actions of WFA's global research on how the marketing function can be part of the solution to a sustainable future.Action Guide for Media to Reduce Greenhouse Gas Emissions
Deep dive into new GARM guidance to increase awareness of present-day solutions to reducing the media industry’s climate impact.Understanding the Accounting Principles of the Rapidly Growing Retail Media Landscape
Insight into how the retail media market is evolving and the implications for how it should be accounted for.Spark more insights-driven decisions with generative AI
Understanding how marketers can use generative AI to make more informed decisions and help their companies stay ahead in today's business landscape.Archives
Metaverse Intensive
02 December 2022
PAS Vitrual Workshop Digital & Performace Marketing
02 December 2022
Global media demand
15 November 2022
Navigating global media demand and pricing – 2022, 2023 & beyond
15 November 2022
The rise of freelance talent
15 November 2022
Evolving the role of apps for Businesses in APAC
15 November 2022
Designing the right production model for your organisation
15 November 2022
Clients & Creativity (Session 1)
06 September 2022
Clients & Creativity (Session 2)
06 September 2022
Counting the (Carbon) Cost
08 June 2022
Diversity & Representation: Ensuring media & advertising supports inclusion
27 January 2022
Reversing the decline in advertising effectiveness
25 January 2022
Sustainable storytelling - what are you scared of?
13 January 2022
The Global Media Charter explained
September 5 2023
Contagious presents Cannes Deconstructed 2019
September 5 2023
Breaking down stereotypes in advertising (with Diageo)
September 5 2023
Better Marketing: How can marketing change the world?
September 5 2023
Breaking down stereotypes in advertising (with Unilever)
September 5 2023
Preparing for digital media’s privacy-first future (Episode 1)
20 October 2021
Preparing for digital media’s privacy-first future (Episode 2)
20 October 2021
Hacking Growth Using Google Analytics
by Dinesh V & Niroshan Samuel
10 September 2021
How to consistently get the best results from your Client-Agency relationship
by Sunil Gupta
12 August 2021
En Route to Marketing Effectiveness
20 May 2021
#BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
20 May 2021
WFA virtual event with the Marketoonist
20 May 2021
Spotlight: Managing your sponsorship initiatives post-pandemic
18 February 2021
Asia spotlight: Leadership Perspective in 2021
18 February 2021
Spotlight: Shortcutting your marketing transformation
18 February 2021
Regulating marketing to kids - five key trends affecting toy brands
18 February 2021
The Secret Ingredient of Brand Love
12 December 2020
Shaping The Marketer of the Future – An APAC perspective
18 November 2020
Navigating global media pricing in 2020
18 November 2020
Spotlight: Where do great ads thrive?
18 November 2020
The Low Touch Economy
18 November 2020
Spotlight: The Economist presents The World in 2021
09 October 2020
Navigating Store Openings Post Covid-19 : Operational Excellence
by Bob Neville
24 June 2020
The evolution of digital standards
03 May 2020
The EU Pledge - a practical guide for marketers
03 May 2020
Better sponsorship outcomes through better category management
03 May 2020
Crisis clinic – Managing your global content production in the Covid epidemic
03 May 2020
Mind the gap - Video advertising reach in the age of increasing media fragmentation
03 May 2020
How advertising lost sight of creativity and what to do about it
03 May 2020
Crisis clinic - Managing your media in the Covid epidemic
03 May 2020
WFA in 2020 - What’s now, what’s next
03 May 2020
Crisis clinic - Sponsorship and experiential marketing during COVID-19
03 May 2020
Making the most of Dynamic Creative Optimisation (DCO)
03 May 2020
Social Commerce in China
03 May 2020
The future of cookies and digital advertising
03 May 2020
‘Dual quality' - UCPD revision recap and key watch-outs for transposition phase
03 May 2020
Strategies for Marketing during Coronavirus
by Simon Bradley
21 April 2020
Working from home: Turning it into an opportunity
by Farheen Salman & Fathema Zuberi
3rd April 2020
ePrivacy: What is it and what does it mean for advertisers?
14th January 2020
In-housing Programmatic Media Success
15th January 2020
Brazil’s new data privacy regulation: what is it and what does it mean for marketers?
03 Jan 2020
Better Ads Standards: Understanding the Coalition for Better Ads (CBA) "Better Ads Standards" and what they mean for marketers
20 December 2019
Regulatory pressures on food and beverage marketing around the globe
20 December 2019
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Action Guide for Media to Reduce Greenhouse Gas Emissions
Posted On September 5 2023
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Spark more insights-driven decisions with generative AI
Posted On September 5 2023
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Sustainable Marketing 2030
Posted On September 5 2023
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How AI is transforming the future of Marketing.
Posted On August 18 2023
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Social Media and its Importance in today’s marketing world
Posted On August 18 2023
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Dr. Zeelaf Munir Appointed as Vice Chairperson of the Pakistan Business Council.
Posted On August 30 2023
