PAS | WFA Webinars
Consumer insights through a diversity and inclusion lens
Ensuring that a brand’s marketing communications is representative and inclusive of diverse audiences is an essential prerequisite for sustainable growth.Effective financial management (session 1)
The session is designed to give you hints and tips into greater governance and compliance with agencies in the ever-evolving social eco system giving you more effective financial management.Effective financial management (session 2)
The session is designed to give you hints and tips into greater governance and compliance with agencies across the multitude of activation touchpoints giving you more effective financial management.Tackling responsible media
Clients are increasingly moving away from indiscriminate media buying decisions and ‘responsible media’ programmes are becoming more prevalent on the client-side.Archives
Hacking Growth Using Google Analytics
by Dinesh V & Niroshan Samuel
10 September 2021
How to consistently get the best results from your Client-Agency relationship
by Sunil Gupta
12 August 2021
En Route to Marketing Effectiveness
20 May 2021
#BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
20 May 2021
WFA virtual event with the Marketoonist
20 May 2021
Spotlight: Managing your sponsorship initiatives post-pandemic
18 February 2021
Asia spotlight: Leadership Perspective in 2021
18 February 2021
Spotlight: Shortcutting your marketing transformation
18 February 2021
Regulating marketing to kids - five key trends affecting toy brands
18 February 2021
The Secret Ingredient of Brand Love
12 December 2020
Shaping The Marketer of the Future – An APAC perspective
18 November 2020
Navigating global media pricing in 2020
18 November 2020
Spotlight: Where do great ads thrive?
18 November 2020
The Low Touch Economy
18 November 2020
Spotlight: The Economist presents The World in 2021
09 October 2020
Navigating Store Openings Post Covid-19 : Operational Excellence
by Bob Neville
24 June 2020
The evolution of digital standards
03 May 2020
The EU Pledge - a practical guide for marketers
03 May 2020
Better sponsorship outcomes through better category management
03 May 2020
Crisis clinic – Managing your global content production in the Covid epidemic
03 May 2020
Mind the gap - Video advertising reach in the age of increasing media fragmentation
03 May 2020
How advertising lost sight of creativity and what to do about it
03 May 2020
Crisis clinic - Managing your media in the Covid epidemic
03 May 2020
WFA in 2020 - What’s now, what’s next
03 May 2020
Crisis clinic - Sponsorship and experiential marketing during COVID-19
03 May 2020
Making the most of Dynamic Creative Optimisation (DCO)
03 May 2020
Social Commerce in China
03 May 2020
The future of cookies and digital advertising
03 May 2020
‘Dual quality' - UCPD revision recap and key watch-outs for transposition phase
03 May 2020
Strategies for Marketing during Coronavirus
by Simon Bradley
21 April 2020
Working from home: Turning it into an opportunity
by Farheen Salman & Fathema Zuberi
3rd April 2020
ePrivacy: What is it and what does it mean for advertisers?
14th January 2020
In-housing Programmatic Media Success
15th January 2020
Brazil’s new data privacy regulation: what is it and what does it mean for marketers?
03 Jan 2020
Better Ads Standards: Understanding the Coalition for Better Ads (CBA) "Better Ads Standards" and what they mean for marketers
20 December 2019
Regulatory pressures on food and beverage marketing around the globe
20 December 2019
The Global Media Charter explained
May 13 2022
Contagious presents Cannes Deconstructed 2019
May 13 2022
Breaking down stereotypes in advertising (with Diageo)
May 13 2022
Better Marketing: How can marketing change the world?
May 13 2022
Breaking down stereotypes in advertising (with Unilever)
May 13 2022
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Effective financial management (session 2)
Posted On May 13 2022
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Consumer insights through a diversity and inclusion lens
Posted On May 13 2022
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Effective financial management (session 1)
Posted On May 13 2022
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Digital marketers in Pakistan can counter online ad fraud and save millions!
Posted On April 19 2022
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Cricket: Leadership, teamwork and relationships
Posted On April 18 2022
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Move Monthly Review February 2022
Posted On April 19 2022
