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time October 23 2008
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Home Knowledge Articles Worldcall legalizes their in-house channel ‘WE’

Worldcall legalizes their in-house channel ‘WE’

In response and support of the position taken by PAS on ‘Advertising on Cable’, Worldcall Telecom Limited has announced to launch a dedicated In-house Channel ‘WE’ showcasing only licensed content for which PAS has issued an NOC.The transmission will start from 1st of November ’08 on all the Worldcall stations that include Karachi, Islamabad, Multan, Faisalabad and Gujranwala.
This initiative came when PAS took a position on behalf of its member advertisers to not advertise on illegal content in the spirit of self-regulation and to promote high ethical standards in advertising.
For detailed ‘position paper’ kindly contact PAS Secretariat at +9221 583 6072 or email at secretariat@pas.org.pk.

Pas : Pakistan Advertisers Society