user Posted By PAS
time February 6 2014
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Home Knowledge Articles The New Look of Kolson Pasta

The New Look of Kolson Pasta

The Kolson Pasta range has been re-branded with a new look!
Kolson has always intended to provide best quality and innovative product to consumers. To ensure the hygiene and safety of the product, Kolson has introduced double packing, now the product is protected in a cello bags and then they are packed in boxes. According to the brand team of Kolson:
– The new kolson pasta packaging is improved and innovative
– Based upon international standards
– Vibrant and colorful packing
– Safe and hygienic packing
– Lasagne is packed in inside coated pack to protect the product
– Individual recipes given on each Pasta product
Marketing Activities:
– 360 degree marketing campaign including:
– TV Advertisement
– Outdoors
– Radio
– Print Media
– Point of Sale
– Digital
– Merchandising in Local/ International modern/ general trade outlets
– Trade promoters activity in Local/ International modern trade outlets
Kolson Pasta Product Range (New)
Kolson 1

Pakistan Advertisers Society