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time September 24 2013
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Home Knowledge Articles Money Matters: The Business of TV

Money Matters: The Business of TV

A panel discussion on the current business model for TV in Pakistan and how content is shaped.

Conversations with industry leaders will explore how channels make money, how the rating system works, and how the advertising model influences content. Our panelists for the inaugural session of the Mind Your Media project include Afia Salam, Bilal Lakhani, Farhan Qureshi, and Mazhar Abbas.

Pakistan Advertisers Society