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TV Advertising Analysis Monthly Report

A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of December 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share […]

5 MARKETING PREDICTIONS FOR 2017

After an intense 2016, the WFA staff share their 5 predictions for what the next 12 months hold for marketers. #1 Rethinking Digital Investment: What percentage of my ads are being seen? How many are actually human beings? Where are my ads ending up? Am I really getting the ROI I’m told I’m getting? These […]

Print Media Analysis

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period Dec 16. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising. Data Source:: Mediatrack Print Media Analysis December2016 from PakistanAdvertisersSociety

TV Advertising Analysis Monthly Report

A JOINT RESEARCH STUDY BY PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of December 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share […]

Print Media Analysis

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period Jan 17. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising Data Source: Mediatrack Complete Report: Print media analysis January 2017 from PakistanAdvertisersSociety

TV Advertising Analysis Monthly Report

JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN   TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of February 2017. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share […]

Print Media Analysis

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period Feb17. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising Data Source: Mediatrack COMPLETE REPORT:

Print Media Analysis

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period March 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising Data Source: Media Track COMPLETE REPORT: Print Media Analysis March 2017 from PakistanAdvertisersSociety

New eMarketer Forecast: Digital Video Nears Milestone in Germany

According to eMarketer’s latest estimate of digital video adoption in Germany, 2017 will be the first year in which a majority of the country’s population—50.2%, or 41.1 million people—will watch digital video content via any device at least monthly. As adoption grows, the demographics of the typical digital video viewer are widening. Also, the gap […]

TV Advertising Analysis Monthly Report

JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of March 2017. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of […]

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