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Home Posts tagged : creative

A Recap On Ramadan Ads That Caught Our Eye

The holy month of Ramadan was bestowed upon us like it is each year and ended with the celebratory occasion of Eid. While Ramadan is the month of blessings, it is also the month of massive consumerism, which sees an increase in the purchase of ordinary goods as well as spending on seasonal brands. It […]


The Dumb Question

I’ve previously written about how important it is to adapt and evolve. To be honest, I thought most advertisers had adapted to the new and improved (not-as-dumb-as-I-may-look) consumer. I believed the era of “my brand’s consumer won’t be able to understand this” was over. Back in the day when someone said that you would even […]


BBDO win 5 Cannes Lions for Pakistan

Cannes, France: At the world’s most prestigious creativity and advertising awards festival last week – Cannes Lions International Festival of Creativity – BBDO Pakistan continued their stellar run by winning five Lions. The metals – two Silver Lions and three Bronze Lions – were won across four different disciplines: Design, Craft, PR, and Media. These […]


Pas : Pakistan Advertisers Society