Young Digital Competition 2025

The Young Digital Competition is a high-stakes challenge where teams of young talents have just 24 hours to create a digitally-driven campaign, that pushes your creativity, strategic thinking, and digital expertise to the limit. This is your chance to prove your skills on a national and global stage, impress industry leaders, and make your mark in the world of digital marketing. Are you ready to take on the challenge?

Teams from across Pakistan will battle it out for the prestigious title, and the winning team will earn the incredible opportunity to represent Pakistan at the 2025 Global Competition at the Cannes Lions International Festival of Creativity. Travel and accommodation (on a sharing basis) will be fully covered, giving you the chance to showcase your talents on the world’s most renowned stage for creativity!

Eligibility:

To be eligible for the Young Lions Digital Competition (YLDC), nominees must meet the following criteria:

Must be a Pakistani citizen.
The team must be made up of two professionals aged 30 or under, working in creative communications or advertising or for a digital agency.
Freelancers are welcome to compete in this competition. In-house creative teams from client companies are also accepted.
Available to travel to France by June 14^th till 21^st to attend Cannes Lions Festival held from June 16^th –20^th ,2025.
Strong English skills, both spoken and written, are a must.

Competition Schedule

Registration starting on:	15^thJanuary
Closing date for registrations:	31^stJanuary
Competition briefing:	18^th February
Submission deadline:	19^th February
Jury and presentation:	21^th February

How to Enter?

Complete the registration form.
Each team must review and accept the 2025 Young Lions Marketers Competition
Rules.
Pay a registration fee of Rs. 95,000 + Tax (non-refundable) per team.
Registration starts on 13^th January 2025.

Prize:

Round-trip airfare for winning team to Cannes, France.
5 nights’ accommodation on shared basis in Cannes, France.
Registration fee for 2025 Global Young Lions Competition to represent Pakistan.

Important Terms and Conditions:

The idea used by the team will be the intellectual property of the competition organizer and sponsor.
In all aspects the competition organizers’ decision will be final and binding.
In case of any external help taken or any fraudulent activity, the competition organizer reserves the right to disqualify the team’s entry.
Judges’ decisions are final and binding.
To ensure a vibrant and competitive experience for participants, the competition will only proceed in a category if 25 or more teams have registered for that specific category.
The competition organizer reserves the right to disqualify violators or modify/terminate the competition.
Winners are solely responsible for applying for and securing any necessary travel visas and other required documentation, as well as ensuring compliance with all relevant customs and immigration regulations.
For visa processing, PAS will ONLY cover the visa fee. Any additional expenses, including travel and/or accommodation related to obtaining the visa will be the responsibility of the participants or their respective companies.
Winners must provide or have with them a valid credit card to cover any incidental
expenses.
Winners are responsible for any costs or expenses not explicitly included as part of
the prize.
The competition organizer will not provide any travel or daily allowances.
By participating, entrants agree to comply with the official competition rules and agree to hold the competition organizer harmless from any liability.

Disclaimer:

This summary is provided for informational purposes only and does not substitute for the official rules. We strongly recommend that entrants download and review the full terms and conditions below for a more thorough understanding.